The Science of Setting Goals

Our Intentions can be thought of as the most central and illuminated goal across our organization. Read this thoughtful TED blog to learn the science behind what makes a goal accomplishable and what leads to forgetting or straying from a goal. Here’s a sneak peek:

“How you describe your goal makes a big difference. Focusing on what you want to bring into your life — not what you want to avoid — will make you more likely to actually pursue it.” Stanford University psychologist Kelly McGonigal says, “That’s basically just brain chemistry. Any sort of avoidance is going to trigger inhibition systems, whereas positive goals are going to trigger approach and reward motivation.”