Take these Piano Stairs in Stockholm. In an effort to address the design challenge of subway passengers only using the escalator instead of the stairs, a team from Volkswagen engineered stairs that, when stepped on, acted as piano keys. Their stage was irresistible, and 66% more people chose the stairs over the escalator. Travelers young, old, and canine enjoyed making music from their normally boring daily commute. It goes to show – we can change the behaviors of others just by Staging Experiences.
|In what ways might we encourage positive behavior changes by Staging a radically different Experience from the norm? What might happen if we invited our teams to use Staging and turn the ordinary into the extraordinary?|