Some Moments just happen, and some are artfully created. In this Norwegian advertisement, designed to attract more foster families, our heartstrings are powerfully pulled in a way that evokes empathy. As we know, empathy is one of the most powerful drivers for action, and we are more likely to remember this message as it evokes a meaningful emotion. The lesson? We can all be mindful of the “behind-the-scenes” Moments we’re creating for our team members, providers, patients, and guests; those Moments don’t always have to occur in the spotlight, yet can still create an unexpected and powerful memory.
|After watching this piece, think about how we might be able to create thoughtful, special Moments.|