Day: November 16, 2020

V46: Moments of Celebration and Ceremony

In health care, we are gifted to be part of and witness transformational and memorable Moments in the lives of our patients: healing, thriving, birthing, passing. And, as leaders, we are also fortunate to be the guide for some of the most memorable life Moments for our team members and providers: a first job, a promotion, a graduation, a milestone accomplishment, or retirement.

By honoring accomplishments and triumphs, we are honoring the humanity that makes us who we are. Ceremonies and celebrations help to create meaning, story, and memory out of what may otherwise be experienced as routine.

This week, we’ll dig into the scientifically proven benefit of acknowledging Moments and explore two very different exemplars of Moment-making. From basketball to bears, we’ll learn how Moments are an integral part of our life journey no matter our age; no matter our Experience.


Why Celebrate?

At Build-A-Bear, there is a heartwarming ceremony celebrating just that: the heart. The make-your-own teddy bear boutique gives children the power to customize and bring their furry friends to life through their “heart ceremony.” It is sure to bring a smile to the face of all visitors no matter their age. After their bear is selected and stuffed, customers are given a small, silky red heart — the final addition to the bear. Customers are asked to rub it on their head to give their bear wisdom, on their knees so they know they are needed, on their ears to make them good listeners, and to give it a kiss to fill the bear with love. This signature Moment defines the entire Experience for the new bear owner and creates a loving, lasting memory forever associated with the bear.

As a leader, we often finish one project successfully and simply move on to the next without taking the time to celebrate. How could you build a celebratory Moment into the project plan? Who could be a part of that?

The Heart of the Bear

At Build-A-Bear, there is a heartwarming ceremony celebrating just that: the heart. The make-your-own teddy bear boutique gives children the power to customize and bring their furry friends to life through their “heart ceremony.” It is sure to bring a smile to the face of all visitors no matter their age. After their bear is selected and stuffed, customers are given a small, silky red heart — the final addition to the bear. Customers are asked to rub it on their head to give their bear wisdom, on their knees so they know they are needed, on their ears to make them good listeners, and to give it a kiss to fill the bear with love. This signature Moment defines the entire Experience for the new bear owner and creates a loving, lasting memory forever associated with the bear.

What rituals or ceremonies can we create to give team members, providers, patients, and guests a chance to physically and emotionally invest themselves in our Experience? What tangible mementos might we provide to ensure that their Moment with our organization is always remembered?

One Shining Moment

Perhaps the most recognizable and remembered song in sports is basketball’s “One Shining Moment.” After the NCAA basketball champion is crowned, the emotion-filled song is played to celebrate the many accomplishments of the young athletes. As it plays, highlights from the course of the tournament are played in montage.

 

The lyrics say it all:

“The ball is tipped

and there you are

you’re running for your life

you’re a shooting star

And all the years

no one knows

just how hard you worked

but now it shows…

ONE SHINING Moment, IT’S ALL ON THE LINE

ONE SHINING Moment, THERE FROZEN IN TIME”

As with many Moments of commemoration and celebration, “One Shining Moment” is memorable due to the high intensity Experience that comes with a win or a loss combined with the sensory Experience of a song. In what ways can we combine a sensory Experience with one of the many Moments of high emotion that we see in our organization?

You Matter Marathon

There is a “You Matter” marathon this month that we invite you to join and share. It is a global initiative that makes a positive difference between individuals and within communities by simply being in the Moment and choosing to use that interaction to show people how much they matter. 

Now more than ever, people are feeling alone and craving meaningful Connections. This inspiring story shares one power of one Moment of kindness. While at the grocery store, one woman noticed another customer struggling. Rather than passively doing nothing or pretending not to notice, she decided to create a Moment by handing her a card with two simple words that made all the difference.  It was a small gesture, yet created a lasting impression for both the giver and receiver.   

Let’s do our part to spark some much needed compassion and kindness in the world—it’s a little bit of good that goes a long way—and one Moment is all it takes.