Day: May 18, 2020

V20: Big Change from Small Perspective Shifts


Floral Bandits

At the wee hours of the morning, a group of vigilante florists have been transforming the trash bins, manhole covers, and random sites of New York into moments of beauty. Lewis Miller’s bouquet bins are a sight to behold. The New York City florist is recycling flowers to change perspectives and bring joy to the city’s passersby. Using oversized florals and richly colored botanicals, Miller’s team describes themselves as “storytellers through the art of floral design, transforming an arrangement into a love song and an event into an indelible Experience.” The striking installations are causing people to stop in their tracks and lite up Instagram. Who knew a trash bin could be so compelling? Explore the beauty of their images at designboom.

Take a walk around your organization and check out the trash bins. Really...try it. Are they all the same? Are they out in the open, conveniently located, and easy to find? Are they overflowing? How could they be transformed from ordinary or eyesore into something more extraordinary?

A Visible Shift

Some colors are more powerful than others. In the case of 555-nanometer-wavelength green, it’s a perspective shifter that engages the most cones in your eyes and is the most visible color to the human eye. A strong visual cue, this bright green is used by athletic clothing company Vollebak to ensure that athletes don’t go unnoticed when practicing at night. The bright green can be seen in many different levels of light and will make you as noticeable as possible. Need even more reason to wear Vollebak’s athletic layer? They’re covered in reflective dots on the touchpoints used by special effect producers to pick up human movement so that even someone who is color blind would see you.

With so many patients in our hospitals, clinics, and health care systems, it is possible for some patients to feel unnoticed. What sensory cues can we put in place to ensure that we don’t miss any opportunity to engage with our patients and guests? How might we make it easy to know and notice a first-time patient or a long-time, loyal friend?

Curating for Quality

In a world where we can find everything imaginable online, the brick and mortar retail space continues to refine and innovate their purpose. In an effort to become a space for people not only to spend money, but spend time, concept stores such as Merci in Paris carefully curate fine pieces of clothing, home goods, dry goods, art, and accessories. Or, there is Nicobar in Bengaluru, India where the customer is greeted with fresh air, an island vibe, and a small collection of seasonally-appropriate minimalist clothing. Upstairs, a communal table invites you to take a seat and chat, read one of the curated books from the shelves, or even send a postcard to a friend or snap a pic in the photo booth. We’re fortunate  to have spent time at Merci in Paris and it truly feels like a home away from home. From coffee to sunglasses to sculpture to pastries to dishware, you’re embraced with quality and that feeling that each piece was selected just for you. The traditional lines between store and cafe are blurring as retailers move to shift perceptions of the “brick and mortar” concept.

Our team members, providers, patients, and guests spend a lot of time in our workspaces. In what ways might we better curate our places to Shift Perspective, reduce stress, and inspire more productive, creative, and compassionate places?